HITshow Daily: September 10, 2025 (Wednesday)

ByDennis Dailey

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Today on HITshow: Trump moves to limit pharma advertising, the CBO questions 340B’s impact on healthcare costs, and food-as-medicine partnerships expand with Medicaid and senior care populations. Plus, an exclusive interview with Doceree CEO Harshit Jain on the launch of Reptwin.

HOST: RHONDA BROOKS

📊 The Day’s Pulse

  • Policy & Pharma — Trump directs the FDA to restrict direct-to-consumer drug ads, with legal battles looming.
  • Government & Agencies — The CBO finds the 340B program may fuel consolidation and raise spending, sparking calls for reform.
  • Care Delivery — Pear Suite and Instacart team up to expand food access for Medicaid members nationwide.
  • Innovation in Senior Care — Epicured and Fallon Health bring medically tailored meals into PACE programs, fully integrating food-as-medicine into elder care.
  • Voices & Perspectives — Doceree CEO Harshit Jain discusses the launch of Reptwin, an AI “digital twin” for pharma reps, transforming provider engagement.

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Presented by: Altera Digital Health and Kimmchi

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