Laura Mitchell Consulting Selected by Unified Strategies Public Relations Network for Expertise in Senior & Boomer Marketing
Laura Mitchell, of Laura Mitchell Consulting, has been selected as the senior and aging market expert for the Unified Strategies Public Relations Network (USPR). USPR is an international network of independent Public Relations and Marketing Communication professionals in specific areas and demographics.
Laura Mitchell, of Laura Mitchell Consulting, has been selected as the senior and aging market expert for the Unified Strategies Public Relations Network (USPR). USPR is an international network of independent Public Relations and Marketing Communication professionals in specific areas and demographics.
Laura has been involved in the aging and digital health industry for over a decade, and was a co-founder of remote patient monitoring technology pioneer GrandCare Systems in 2005. A founding member of the Aging Technology Alliance and the organizer of EHX and CEDIA Health Technology pavilions, she has actively promoted connected health and technology solutions to the aging population and their caregivers. Her current marketing organization, Laura Mitchell Consulting, is a strike team of marketing and business development specialists with a niche in the aging and connected health marketplace.
“USPR has a remarkable roster of talented PR and marketing individuals and I am honored to be included as their expert on marketing to seniors,” said Mitchell. “My motivation has always been to improve the lives of seniors and those who care for them. I hope to further fulfill this mission with USPR.”
“USPR is honored to have Laura Mitchell as its newest member,” said Susan Hamburg, CEO of Unified Strategies Public Relations. “Our network brings together some of the brightest, most talented PR and Marketing Communication professionals in the world in an effort to share expertise, develop new business and provide members with reach well beyond their traditional territories.”
With more than 50 members representing every major market in the United States, Canada and the United Kingdom, fast-growing USPR was founded by Susan Hamburgof Susan Hamburg Marketing and Public Relations Consultants in Orlando, FL, and Bob Schiers founder of RAS Associates Public Relations in Philadelphia, PA. The two business partners have worked together on numerous client projects that include Fortune 500 companies for more than 10 years. They also have more than 50 years of PR and Marketing experience between them
“We’re very pleased that Laura Mitchell is now a USPR team member and filling the role of Director of Senior & Boomer Marketing,” said USPR President and co-founder, Bob Schiers. “Laura’s membership with USPR not only provides every other member of our network with outstanding expertise in boomer and senior marketing, but also extends the reach of Laura Mitchell Consulting throughout the United States, Canadaand the United Kingdom. Working in concert, and drawing upon deep experience and expertise, the network is a formidable and cost-effective force for clients that need PR and Marketing Communication support in virtually every type of business or industry,” Schiers said.
Mitchell is one of USPR’s team of prominent experts. Clients benefit from this group of specialists with expertise in areas that include social media and analytics, diversity, millennial marketing, healthcare marketing, design, content development, crisis communication, B2B marketing, media buying, strategic marketing and Hispanic affairs. Some in the group also offer translation services in languages that include Spanish and French.
Along with these specialists, USPR offers full-service marketing communication services throughout the U.S., Canada and the U.K. USPR is still in its growth phase and has plans for continued expansion into Europe, Mexico, South America and Asia.